Radio Sales Today

RAB Research and Sales Tips

Making the most of a visit to the doctor

Have a doctor's appointment? Remember to bring a bunch of business cards to the doctor's office with you and go an hour ahead of your appointment so that you can prospect pharmaceutical reps.

Make your appointment for around 11 a.m.-1 p.m. and you run a high chance of bumping into some well-dressed people with large briefcases who do not appear to be sick...bingo...that's a pharmaceutical rep. January through March is open season on pharmaceutical reps. And there is no bag limit.

Source: Brandeis C. Hall, RAB