RAB Insights

RAB Research Archive

Prospect daily



If you are in growth mode for sales, you need to set time every day to prospect for new business. Mark this time right in your calendar so that you’re not deterred by common distractors like reading all of your email or surfing the web (even if you call it research). Block time every day and honor that time to call prospective customers and to email as necessary with the intention of moving sales opportunities forward. You've GOT to do this! We have clients who do prospecting first, THEN have their first coffee of the day. Drastic? Maybe, but it gets the job done.

Source: Lori Richardson, sales trainer \