RAB Insights

RAB Research Archive

A Game of Sales



My absolute top recommendation for sales managers who want to boost their team's efficiency is to use gamification to increase competition – salespeople are competitive by nature. If you harness and use that drive correctly you can create an extremely efficient and hard-working team. The funny thing is that you don’t even have to put up cash or big prizes for it to work. The thrill of winning, or just being at the top of the leaderboard, is usually enough.

Source: Judah Ross, Sales Expert