RAB Research Archive

Gen Z spending falls to 8-year low



32% of teens think the economy is worsening, up from 25% who thought the same last fall, according to a Piper Jaffray survey of American teenagers. Teenagers' spending decreased by 4% year-over-year and 10% sequentially to $2,400, which is the lowest level since 2011, the survey found.

Source: Retail Dive



View or Download: https://www.retaildive.com/news/gen-z-spending-falls-to-8-year-low/564653/

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