RAB Insights

RAB Research Archive

Communicate effectively with your sales team

To be a highly effective sales manager, you must communicate with your team regularly. If you do not, how can you expect to set the right expectations, track their progress and motivate them?

It is simple: You cannot. So, make sure you keep the lines of communication open.

It is not enough for you to be your team’s boss – you must also be their mentor, continually inspiring them to perform better. If they never see or hear from you, that will not happen.

Source: Sales trainer Dr. Christopher Croner