RAB Research Archive

The winners and losers of Black Friday 2019



Retailers went into the Black Friday kickoff on edge, in some cases rattled by spending slowdowns in the third quarter. Many, like Macy's and Kohl's, were dropping prices well before the Thanksgiving turkey came out of the oven, in hopes of grabbing early sales in a year when there are six fewer days between that holiday and Christmas.

Source: Retail Dive

Daphne Howland

View or Download: https://www.retaildive.com/news/the-winners-and-losers-of-black-friday-2019/568214/

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