Radio Matters to Automotive - Video Sales Tip

As the green flag waves and we race into the official start of summer, we thought it would be worth reminding you why radio matters to automotive. Over the past two weeks, we have focused our category-specific live presentations on automotive. You can find the link to both presentations here.

Dick Parrish, of National Automobile Dealers Association, and Tyson Jominy, of J.D. Power, share their views on why radio matters to automotive.

Inventory shortages are making it difficult for some to even get face time. Maybe sharing this video from two highly recognized industry experts can help.

Jeff Schmidt is the SVP of Professional Development. You can reach him at Jeff.Schmidt@RAB.com. You can also connect with him on Twitter and LinkedIn.