RAB Research Archive

New-vehicle tech is a double-edged sword: Risky to satisfaction — yet necessary for future adoption, J.D. Power finds



Offering advanced technology content on vehicles often results in a steep increase in problems experienced, according to the J.D. Power 2022 U.S. Tech Experience Index StudySM. Vehicle quality, as expressed in problems per 100 vehicles, is a common measure within both the TXI Study, focused on advanced vehicle technology as it first comes to market and the annual J.D. Power Initial Quality StudySM.

Source: J.D. Power



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