RAB Insights

RAB Research Archive

Sam's Club selects Arnold WW, Horizon Next as new creative, media agencies



Sam's Club has selected two new agencies of record with Arnold Worldwide leading creative and Horizon Next leading media planning and buying, the warehouse retailer confirmed. The appointments follow a formal review. The company previously worked with WPP's VMLY&R on creative and Haworth for media services.

Source: MediaPost



View / Download