RAB Insights

RAB Research Archive

One-third of consumers willing to spend $10 or more on shipping this holiday season

Thirty-three percent of consumers would be willing to spend at least $10 for shipping this holiday season, according to a new First Insight survey, The State of Consumer Spending: Holiday Shopping Trends 2023. The second annual report finds that shipping costs represented the greatest year-over-year change in what drives consumers to convert online, a 62% increase over last year.

Source: First Insight

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