RAB Research and Sales Tips
Report: Zoomers are driving the 'era of mass-niche'Horizon Media's WHY Group research team is out with a new study on Gen Z that found, among other things, 89% of the demographic rely on social media to help them discover new content related to their unique passions. Source: MediaPostView or Download: https://www.mediapost.com/publications/article/391127/report-zoomers-are-driving-the-era-of-mass-niche.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=132343&hashid=Nx5lGFvkZyGHGUt0U7boEOmbCZQ |
