RAB Insights

RAB Research Archive

Make it stop: consumers say they're overwhelmed by digital messaging

Global marketing and commercial print company R.R. Donnelley Sons & Company (RRD) recently published its "Modern Marketers" report, examining marketers' channel preference and consumer sentiment. MediaPost caught up with Stafanie Cortes, director, strategic analysis, direct marketing at RRD, to discuss the findings.

Source: MediaPost

View / Download