Next RAB live presentation: 10 Creative Tips (You Probably Never Heard Of) to Make Radio Ads That Work Harder

After creating 1,000+ radio ads for hundreds of clients and seeing radio from every angle — creative agency, media agency and broadcasters — Tony Mennuto, owner/CCO, Audio Milkshake, will share his secret tips and tricks to drive ROI. For example: What is the worst thing you can do when starting to write a radio spot? What's the magic ingredient to make highly memorable ads? Why is it smart to think beyond radio ads and consider a larger campaign with radio at the center?