RAB Insights

RAB Research Archive

Survey: Men to out-shop women online, possibly spend more in 2025



A new survey reveals how men and women will shop online in 2025. A notable 33% of men plan to increase their online shopping activity in 2025, compared to only 26% of women, according to AI-powered marketing platform Wunderkind's new Consumer Insights Report 2025.

Source: Chain Store Age



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