Radio Sales Today

RAB Sales Tips

When dealing with objections, express your gratitude

Always thank your customer when they put an objection in front of you, because this is an opportunity to address it and move on with your deal.

In fact, ask them about all of their concerns and objections right up front and you’ll receive even more opportunities to turn the table to your advantage.

Don’t forget, an objection is better than a “no” because it gives you some place to begin the conversation.

Source: Sales coach Daryl Spreiter