Radio Sales Today

RAB Sales Tips

Identify your strengths and weaknesses

To get anywhere in sales, you must play to your strengths without being crippled by your weaknesses. Find out what you are best at and where you need to improve.

A simple exercise to figure this out is to list all the activities that you do in your role and rank them in order of favorite to least favorite. Circle the bottom item on that list: That’s usually where you’re the weakest and need help. Hold yourself accountable for it and make your manager aware that this is an area that you want to grow in. Ask for their support and tackle it head-on by doing it repeatedly.

The bottom line: Make note of your strengths and weaknesses and always be improving.

Source: Business writer Chris Gillespie