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RAB Research Archive

Radio Matters Blog: Local Radio Reigns Supreme



The Los Angeles Times reported on the shuttering of a chain of Eastside community newspapers. One article even went so far as to say, “Local and regional newspapers that serve Southern California are going through tough times, leading some to question whether traditional newspapers can survive.” Radio has always been there – now it is even more valuable! The importance of local radio to the local community can’t be understated.

Source: RAB



View or Download: http://www.radiomatters.org/index.php/2018/02/26/local-radio-reigns-supreme/

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