RAB Research Archive

Apparel's future will be driven by sportswear's evolution, reports NPD



While performance-oriented activewear has gotten all of the press, it’s casual clothing with an emphasis on comfort and special features that will drive sales, says a new NPD report. Despite its robust growth over the last few years, activewear is still a relatively small portion of the total U.S. men’s and women’s apparel market.

Source: The NPD Group



View or Download: https://www.npd.com/wps/portal/npd/us/news/press-releases/2019/apparels-future-will-be-driven-by-sportswears-evolution-reports-npd/

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