RAB Research Archive

DTC brands are getting a lot of attention and growing fast



Direct to Consumer (DTC) brands are growing very fast. What was once a cottage industry now is a recognized market with companies growing quickly and attracting a loyal clientele. Some literally started out of a kitchen; others had the backing of a manufacturer to gain traction. Our study shows that DTC companies are growing and are becoming a competitive factor in the retail industry.

Source: Forbes



View or Download: https://www.forbes.com/sites/walterloeb/2019/11/01/dtc-brands-get-a-lot-of-attention-and-are-growing-fast/#68bcf88e1d9c

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