RAB Research Archive

Do we forget about pickup when we talk off-premise?



When it comes to off-premise, the restaurant industry has been focused on delivery. This makes sense — delivery logistics are complicated, and the third-party fees are high, as are the chances that things can go wrong. But 93% of off-premise operations are still traditional takeout, meaning customers enter the restaurant to pick up the orders themselves, according to research from the National Restaurant Association.

Source: Restaurant Hospitality



View or Download: https://www.restaurant-hospitality.com/technology/do-we-forget-about-pickup-when-we-talk-premise

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