RAB Research Archive

Grocers Lose $11B in Digital Sales



Grocery e-commerce has had its fair share of ups and downs since the beginning of the pandemic, and Incisiv and Wynshop are taking a look at how the service fared during the opening half of this year. In an analysis of more than 1 million shopper orders and survey results from 12,000 shoppers and 1,200 U.S. grocery executives, the companies found that grocers lost $11 billion due to unavailable or unsubstituted items.

Source: Progressive Grocer



View or Download: https://progressivegrocer.com/grocers-lose-11b-digital-sales?utm_source=omeda&utm_medium=email&utm_campaign=NL_PG+Daily+5&oly_enc_id=3458A0901123B7W

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