RAB Research Archive

Survey: Despite inflation, holiday shopping intent looks strong



A solid majority of consumers will spend at least $100 this holiday season. According to the 2022 Holiday Preview from market research data and technology company Numerator, roughly six in 10 (59%) surveyed consumers expect to spend more than $200 on holiday purchases in 2022. Another 12% will spend $150 to $200 and 8% will spend $100 to $150, meaning about eight in 10 (79%) respondents will spend a minimum of $100 during the 2022 holiday season.

Source: Chain Store Age



View or Download: https://chainstoreage.com/survey-despite-inflation-holiday-shopping-intent-looks-strong?oly_enc_id=5790A5386267C6Y&utm_source=omeda&utm_medium=email&utm_campaign=NL_CSA+Day+Breaker

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