Webinars On Demand

MANAGER SERIES - The Perfect One-On-One With Your Salespeople

Recorded Live November 30, 2016

What are the questions you have to ask and the information you need to know to manage your staff more effectively? Too often, one-on-one meetings with sellers are restricted to “projection vs history” or a mountain of activity data. Learn a more strategic focus for your meetings that includes data and benchmarking of key activities that leverages a CRM system to manage, warehouse, and help you analyze that data.

Price: $79.00
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Webinar-From Surviving to Thriving

From Surviving to Thriving

Recorded Live November 1, 2016

In this information-packed webinar, learn simple steps to making magic in your sales career. You’ll get the 6 most powerful words in sales, how to go from cold call to cash cow, the power of a plan, finding your “appy” place, making money with digital, and much more. Turn “getting by” into “getting buys” with these powerful tools.

Price: $49.00
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Becoming a Retail Marketing Guru

Recorded Live October 10, 2016

Do you know the language of retail? Ever tried to communicate with someone who speaks a foreign language that you don’t understand? Many of the prospects and clients you’re calling on are retail businesses with their own language. If you don’t know the lingo you’re missing out on opportunities to help them grow and meet their business challenges. Kennen Williams will teach you the language of retail so you’ll be on the same page as your clients and prospects.

Price: $49.00
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Creating Customers For Life

Recorded Live September 13, 2016

No doubt new business development is the driving force for new revenue, but retaining and growing existing advertisers is equally as important to maintain year-over-year growth. Learn innovative and exciting ways to reduce client turnover, stop your sellers from re-selling the same short-term inventory repeatedly, and make your advertisers “customers for life.”

Price: $49.00
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MANAGER SERIES - Playing, Leading, Succeeding

Recorded Live September 7, 2016

Are you in danger of losing your best people? The culture of your organization is either drawing people to you or driving them away. Management expert Chris Hogan shares thought-provoking techniques for “Playing, Leading, and Succeeding” as you create an environment where everyone loves coming to work.

Price: $79.00
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Control the Creative, Control the Account

Recorded Live August 16, 2016

"I tried radio once and it didn't work." Ever have a prospect say that? A key ingredient to effective radio advertising is engaging creative. Better commercials get better results. Better results mean success for your clients. Success results in more spending, more often. Yaman Coskun teaches you how to control the creative process and make a great, effective campaign.

Price: $49.00
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Cutting Cable's Revenue Cord

Recorded Live July 12, 2016

Your local cable system is getting more advertising revenue out of the market than anyone else. Rob will explain why, and more importantly, how to cut Cable's revenue cord and give you specific strategies for moving those dollars to your radio stations.

Price: $49.00
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Win With Advertising Agencies

Recorded Live June 21, 2016

Tired of wrestling with ridiculous cost-per-point demands, waiting and hoping to get in on a buy, or being overlooked by advertising agencies altogether? Ad agency execs want to work with smart, prepared salespeople who understand what they really need from their media partners and are genuinely interested in helping to meet the advertisers' goals. From getting the assignment to creative briefs to getting the buy, understand what makes agencies welcome you in.

Price: $49.00
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Embracing Integration To Maximize Revenue and Results

Recorded Live May 10, 2016

Integrating local radio assets gets you a greater share of your client's advertising dollars. This session will present case studies and success stories of sales campaigns that used digital marketing, event marketing, and on-air marketing together to create comprehensive experiential marketing solutions. If you want to know how to tap into ad dollars beyond the broadcast budget, this is a webinar for you. This session is for managers and radio sellers who are creating integrated sales campaigns for clients.

Price: $49.00
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MANAGER SERIES - Having Difficult Conversations

Recorded Live May 4, 2016

Sometimes performance issues, or personal issues, require you to have difficult conversations with members of your team. In this webinar, Val Maki shares career-changing insights on reducing the tension and increasing your effectiveness; creating positive outcomes from those difficult conversations.

Price: $79.00
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How to Turn a Good Local Business Into a Great Local Brand

Recorded Live April 5, 2016

What do insurance and chickens have in common? In branding, everything! In this webinar, Chuck Mefford shares the secret ingredients that huge national companies use and that you can put in place in your market with local direct clients. BrandsFormation© is now a fully-integrated strategy using your on-air and digital resources to maximize the success of your clients. You'll be able to sell bigger and longer-term contracts (with an 82% renewal rate!) when you learn these principles. Just ask GEICO and Chick-fil-A.

Price: $49.00
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The Big Deal: Advanced Co-op Strategies

Recorded Live March 15, 2016

If you're ready for a highly-competitive co-op approach that pays big dividends, Dealer Groups and Distributors are where the big co-op money lies. Distributors have great flexibility in spending their vast amounts of co-op accruals and Dealer Groups can control the bulk of a brand's co-op dollars in a market. For radio managers and sellers who have already mastered local-direct retail co-op funding, we invite you to discover the Big Money by using advanced Co-op strategies.

Price: $49.00
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MANAGER SERIES - How To Conduct Great Sales Meeting Every Time

Recorded Live March 2, 2016

If your sales meetings were optional, would your staff come? If you charged them $5 to attend, would they pay and feel like they're getting their money's worth? Sadly, more often than not, the answer is "No." Chris Lytle shares his philosophy on learning and how you can hold sales meetings that are not only productive, but engaging, fun, and designed to grow the skills of your sales team.

Price: $79.00
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10 Things you Must Know about the Automotive Industry

Recorded Live February 9, 2016

The automotive category continues to be a key revenue driver for radio and the rush to digital has changed the way radio sellers need to tell their story. Radio is still vital and critical to dealers in their marketing. In this webinar, learn 10 key auto trends to help you develop your strategy to maximize automotive revenue in your market and for your station(s.)

Price: $49.00
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MANAGER SERIES - Recruiting, Motivating and Keeping Millenials

Recorded Live January 27, 2016

One of the largest generations in history has shifted into its prime. Millennials are re-shaping the economy and workplaces - changing how we buy and sell, and how we do business in ways that will last for decades. Learn what Millennials want, how to attract them to your station, and how to leverage their talents to keep your station innovative, impactful, and financially competitive.

Price: $79.00
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Knowing What They Think - Advertiser/Agency Perceptions of Sellers and the Buying Process

Recorded Live January 19, 2016

Knowing what they think is critical to knowing how to present. NuVoodoo recently surveyed hundreds of advertisers to determine their media habits, their perception of radio and what's working and what's not in the transaction process. Identify the issues and learn specific action steps to improve your client relationships and results.

Price: $49.00
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