Sales calls on buddies can be the toughest of all to close.  Don't be a dud and leave dollars on the table just because the client is a friend!

Sure, we want a relationship with clients because we know clients need to feel comfortable with us before they'll say "yes."  But relationships get in the way when we feel sympathy rather than empathy, when we feel like we are stressing our friendship, and when we hesitate to ask friends to buy.  This is especially true in smaller markets where we know everybody.  In this session you'll learn:

• The value of relationships in the sales process 
• When and how relationships COST you the business
• Using research as a thrid-party to soften the close
• Using written proposals to inject professionalism

Seating is limited to 40 online connections per session, so register today and mark your calendar!

Price:  $89

Your presenter is: John Potter, VP Interactive Revenue Development