Cox Automotive unveils key insights into successful car deals in new study, drivers of car shopping satisfaction

Cox Automotive Inc. recently released the Drivers of Car Shopping Satisfaction, a comprehensive report detailing the emotional journey and satisfaction of car shoppers. The study surveyed more than one thousand new and used-vehicle buyers and reveals significant improvements in the car buying experience over the past decade. The study surveyed 740 new-vehicle buyers and 350 used-vehicle buyers regarding vehicles purchased in the past 12 months from a franchise dealership.