Bain: U.S. holiday sales to grow 4%; to outperform, retailers should...
Retailers are advised to "go big" with sales events this holiday season, during which they can expect "healthy" but below-average sales growth as consumers remain cautious amid financial pressure. That's according to Bain & Company's annual U.S. retail holiday forecast, which expects a 4% year-over-year increase in retail sales in November and December, reaching more than $975 billion.
Source: Chain Store Age
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