Innovation Keeps Sparkling Water Aisles Bubbling With Growth

The sparkling water market is far from flat. In fact, the industry generated $297.1 billion in revenue in 2021, according to Grand View Research, and the market is predicted to grow at a compound annual rate of 12.6% through 2028. This growth is acutely visible within convenience stores. Enhanced water sales grew 4% in the industry and 3.7% per c-store last year, the most out of any packaged beverage segment.