RAB Insights

RAB Research Archive

Shoppers likely won't curb their grocery budget for the holidays



Nearly half of surveyed consumers this holiday season plan to allocate the largest portion of their holiday budget to food, with FMI noting food is the one area shoppers are least likely to cut back on. Though price concerns remain, shoppers are less worried about the cost of food, gifts and other expenses this holiday season compared to the year prior.

Source: GroceryDive



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