What carriers can learn about recruitment, retention from their Midwestern peers

Nussbaum Transportation is trying a different approach to recruiting drivers. Instead of a sign-on bonus, the Illinois-based trucking company offers an early exit option. After 30 days and before 90, if a driver feels Nussbaum, or a career in trucking, wasn’t the right fit, the carrier offers $1,000 to that driver to help them transition to what’s next.