RAB Insights

RAB Research Archive

Placer.ai: Fresh Format Grocers Saw Largest Bump in Foot Traffic in 2025



Fresh-format grocers led all grocery segments in 2025 with double-digit year-over-year foot-traffic growth, driven by demand for prepared foods, health-focused offerings and consumers shifting more meals to at-home options.

This highlights shifting shopper behavior toward health-focused, ready-to-eat options and value-driven formats—signals that reveal where consumer attention is trending and which environments are gaining influence.

Source: Supermarket News



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