The Latest Radio on Main Street Podcast Episode Features Susan Finnigan, Margaritaville at Sea
The latest episode of Radio on Main Street features Susan Finnigan, senior director of data product management, Margaritaville at Sea — the cruise line extension of one of the most iconic lifestyle brands in the world.
After more than a decade in marketing technology roles at Walt Disney and SeaWorld, Susan brings her expertise to a company built on music, escape and joy with a lot of brand storytelling through sound. You’ll hear how a brand’s voice builds trust; data helps guide smarter decisions and why Susan believes that audio is more than a channel — it’s a state of mind, an emotion and a memory trigger that brands can’t afford to overlook.
Click here to listen to this episode.
Click here to watch the interview on our YouTube channel.
Source: RAB
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