Frequent Use of AI in the Workplace Continued to Rise in Q4

Gallup’s newest data show that frequent use of artificial intelligence at work continues to rise across the U.S. workforce, with a growing share of employees using AI tools regularly—especially in knowledge-based roles—while many workers still haven’t adopted it yet.

As AI becomes a more integrated part of how people work, communications and messaging that address productivity, comfort with technology, and role-specific benefits can help brands connect with audiences navigating this shift.