RAB Insights

RAB Research Archive

Scott Herman: Radio's Greatest Strength Is Still Live and Local



In the eighth episode of Radio on Main Street, recorded live from NAB Show 2026, Mike Hulvey sits down with Scott Herman, a longtime broadcast executive, former COO of CBS Radio and past chair of the RAB Board of Directors. Their conversation explores Herman's passion for supporting broadcasters through the Broadcasters Foundation of America, along with his perspective on the industry's future and the opportunities that lie ahead.

In this clip, Herman shares why he remains optimistic about radio, emphasizing that its greatest strength continues to be its ability to deliver live, local content that connects communities. He also reflects on the fundamentals that have always driven radio's success and why he believes the medium will continue to thrive. Listen to the full podcast for more of Herman's insights on leadership, the future of broadcasting and the importance of supporting those who make the industry strong.

Source: RAB



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