Numerator: Consumers to spend $25-100 on Cinco de Mayo supplies

Consumer spending for Cinco de Mayo is expected to be on par or slightly more than last year. New survey results from Numerator reveals that 17% of U.S. consumers plan to celebrate Cinco de Mayo (May 5) this year. More than a quarter (27%) of Gen Z plans to celebrate, while 23% of millennials plan to do so.