6% operate with a 'brilliant' digital strategy. What about you?
Last year's survey showed that 6% of managers felt their stations' digital strategy was brilliant. Forty-two percent said it was "pretty good." What's your strategy look like?
Let us know by taking the annual RAB-Borrell digital benchmarking survey, sponsored by Marketron.
https://www.surveymonkey.com/r/RAB2026
Source: Gordon Borrell, CEO, Borell Associates, Inc
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