RAB Live Presentation - Radio's Big Data Moment

One-hour, Live Online Presentation
Friday December 12, 2025 at 12:00 PM Central Time

The radio industry is rolling out new in-car measurement that will dramatically change how broadcasters prove value to advertisers. The live virtual session and accompanying resources are free and open to the radio and advertising industry. During this presentation, Juan Galdamez, Senior Director, Broadcast Strategy & Business Development, Xperi, will introduce first-of-its-kind, in-car audience ratings captured daily from more than 6 million vehicles via the company’s DTS AutoStage broadcaster portal.

Date: Friday December 12, 2025
Time: 12:00 PM Central Time
Price: $0.00
Presenter: Mike Hulvey / Juan Galdamez