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New on RAB.com

Check out new sales tools, resources, and our staff picks on RAB.com

New from RAB

Ad-to-Sales Ratios helps determine how much money advertisers should allocate to their advertising budgets.


RAB’s Media Facts provide an overview of media categories available to advertisers.


Instant Backgrounds - Swimming Pools/Spas/Hot Tubs

Our Picks

Register for the upcoming live presentation “Lead With Purpose” on May 22nd at 12 PM CT.


Browse through the Matter of Fact newsletter to catch up on the latest news surrounding radio, media, and marketing.


The Customer Needs Analysis helps prepare you for your first meeting with prospects.

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Miscellaneous

2024 Radio Mercury Awards finalists announced

One hundred and eighteen radio/audio spots and campaigns made it to the finals of the 2024 Radio Mercury Awards. The submissions were created by advertising agencies, brands, production companies, radio stations and students. The 2024 finalists range from regional to large advertising agencies and radio stations as well as national and local advertisers from business categories including automotive, consumer packaged goods, entertainment, healthcare, nonprofits, quick-serve restaurants, retail, telecommunications, travel and hospitality.

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Miscellaneous

Americans' changing relationship with local news

Amid a shift towards digital consumption, Americans continue to value local news, despite a pivot from traditional media like TV and print to online formats. This change reflects a broader digital transformation affecting how local news is accessed.

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Real Estate - Homes

Local real estate markets sees a surge in early 2024

The National Association of Realtors® reported that 93% of metro markets experienced home price gains in Q1 2024, with double-digit price gains in 30% of the 221 areas, up from 15% in Q4 2023. The 30-year fixed mortgage rate ranged from 6.60% to 6.94%.

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