May 6, 2024 | About | Ask RAB | Site Map | Press | Why Radio | Radio Matters | Radio on Main Street Podcast
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New on RAB.com

Check out new sales tools, resources, and our staff picks on RAB.com

Research Quick Hits

Snacking trends redefine mealtime dynamics in 2024

Mobile apps surpass websites in consumer preference for efficiency

Consumer confidence dips in April, signaling economic caution

New from RAB

Instant Backgrounds - Golf Courses/Country Clubs, Pawn Shops, & Pet Ownership.

The Pitch – Insurance Agents & Brokers, Pools & Spas, and Rental Cars & Share Services now updated.

The Political Insights can assist with your political sales and marketing efforts.

Our Picks

Register for the upcoming live presentation “The Seven Steps To Selling Success - Customer Needs Analysis” on June 5th at 12 PM CT.

The Misperceptions of Radio can help you have fact based conversations with clients about radio.

Glance through the Case Studies section to see a variety of studies on how radio delivers results.

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Certifications Live Training
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Miscellaneous

Next RAB live presentation: Lead With Purpose

Gain insight into the Ad Council's mental health initiative and offer businesses in your market(s) the opportunity to integrate within this public service campaign to build consumer trust, support the community and lead with purpose. This presentation takes place at noon CT on Wednesday, May 22, 2024.

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Miscellaneous

Watch Mike Hulvey's inaugural Mike's Monday Memo!

RAB's new President and CEO Mike Hulvey has a message to share with you. Delivered the first Monday of every month, Mike's Monday Memo will feature a video with a personal message. You can expect RAB updates and radio news, along with uplifting and inspiring ideas to kick off your month. The video will be published in Radio Sales Today.

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Miscellaneous

Research is one of the most important steps to selling success

On Wednesday, RAB hosted a presentation as part of our 7 Steps to Selling Success series. This presentation focused on the third step: research. RAB Professional Development SVP Jeff Schmidt hosted this presentation. We also heard from March RAB.com Superuser, James Thomas, general sales manager, WTLS-AM, Tallassee, Alabama who shared how he and his team have experienced success using RAB products.

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