RAB Insights

RAB Research Archive

Farmer Sentiment Drops Sharply at the Start of 2026 as Economic Concerns Increase



Many U.S. farmers are feeling much less optimistic at the start of 2026, with sharp declines in sentiment tied to economic concerns such as input costs, trade competitiveness, and uncertainty around commodity markets.

This cautious mindset points to opportunities for businesses that can help agricultural clients lower risk, manage costs, or support financial confidence—like equipment dealers, ag lenders, input suppliers, and technology partners offering precision or efficiency solutions.

Source: Purdue/CME Group AG Economy Barometer



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