One Voice for Radio – We Are Better Together

Last week, broadcast industry leaders and members of the RAB Board of Directors came together to discuss an important message for the industry: radio is stronger when we speak with one voice.

Massive reach. Strong listener attention. Proven marketing ROI. And unmatched trust. Radio brings powerful advantages to advertisers — but the industry’s opportunity is ensuring that story is told clearly and consistently.

In the first clip of this series, Erik Hellum, Townsquare Media and current RAB board chair, shares why the One Voice for Radio initiative matters and why the industry is truly better together.

Watch the full presentation on demand here.