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RAB Research Archive

Dealers Need to Step Up and Educate on EV Charging: JD Power



A J.D. Power study found that while most EV charging happens at home, only about 20% of owners receive guidance from dealers on how to optimize charging, even as costs rise and vary widely by region, impacting satisfaction and overall ownership experience.

That knowledge gap highlights growing complexity in the EV ownership journey, creating momentum for automotive dealers, utilities and service providers that can simplify decisions, educate consumers and position themselves as trusted guides in an evolving category.

Source: WardsAuto



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