RAB Insights

RAB Research Archive

What OTC consumers think about cannabis



It’s not every day that a brand-new segment of consumer packaged goods (CPG) products arrives on the scene, not to mention one that we’re projecting will create billions of dollars in sales. But that’s exactly what’s happening with legalized cannabis and cannabis-infused products in the U.S., including both psychoactive products and cannabidiol (CBD) derived from hemp.

Source: Nielsen



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