RAB Research Archive

3 ways millennials and gen-z consumers are radically transforming the luxury market



A new study is out that sets the stage for a radically transformed luxury market by 2025. Millennials are driving this train, and what they expect from luxury brands is radically different from previous generations. Fasten your seatbelts, it’s going to be bumpy ride into 2025.

Source: Forbes



View or Download: https://www.forbes.com/sites/pamdanziger/2019/05/29/3-ways-millennials-and-gen-z-consumers-are-radically-transforming-the-luxury-market/#5747373b479f

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