RAB Research Archive

Smart speaker shopping gains traction



Lucy Koch writes: Because shopping on smart speakers is gaining popularity faster than expected, we’ve raised our latest forecast for smart speaker use. We expect 31.0 million people in the US will shop via a smart speaker this year, up 31.6% from 2018.

Source: eMarketer



View or Download: https://www.emarketer.com/content/smart-speaker-shopping-gains-traction

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