RAB Insights

RAB Research Archive

Next RAB live presentation: Why Creative Matters: Best Practices for Crafting Audio Advertising

Join award-winning creative directors Mitch Bennett, Baldwin&, and Sherman Winfield, VML, for a Radio Mercury Awards live presentation to break down some of the hallmarks of producing effective and engaging radio creative for your clients. By the way, Mitch Bennett has been announced as the chief judge of the 2024 Radio Mercury Awards. Sherman Winfield was chief judge in 2023. In this webinar, you'll learn and hear about successful Radio Mercury Awards radio spots and campaigns along with insights on creating, writing and producing great radio work. This presentation takes place at noon CT on Wednesday, December 6, 2023.

Source: RAB

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