Radio Sales Today

RAB Sales Tips

Fall is a time for Job Fairs at the mall



Talk to your local mall about doing a Job Fair with their retail outlets. Drive traffic with a live broadcast from the mall and raffle off some gift cards and prizes from participating retailers.

Don't forget to leverage any digital/social media opportunities! The big benefit is that it will only cost the retailers a small amount since they are sharing costs.

Source: Brandeis C. Hall, RAB