NEW RAB.COM SECTION: Business Unusual - A new section focused on today's extraordinary times to provide radio sellers and marketers with the tools you need now.


In the Radio Sales Today Archive, you'll find timely marketing news, money making promotions, sales tips, and super-hot news about consumer behavior from past issues of RAB's daily email newsletter. On this page, you'll see the most recent articles.

The Radio Sales Today editorial team includes:

Editor: Victor Texcucano
Writer / Producer: Dave Casper, SVP Digital Services
Writer / Producer: Jeff Schmidt, SVP Professional Development


To search for more articles, use the search box on top of the screen.

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Date Headlines View
04/09/2020 How COVID-19 is impacting consumer spending 

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04/09/2020 As coronavirus helps CPG sales spike, companies reinvest revenue in relief efforts 

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04/09/2020 Teen spending takes a dive: Guys splurge on footwear, while a natural look for girls hurts makeup sales 

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04/09/2020 Stat of the Week: Virus impact 

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04/09/2020 Nielsen Data Says Alcoholic Beverage Sales Through The Roof 

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04/09/2020 PD: Retail ‘bright’ spots during COVID-19 

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04/08/2020 Restaurant transactions fall 42% in week ended March 29, NPD says 

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04/08/2020 Millennials Are Really Stepping Up For Their Aging Parents 

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04/08/2020 Analysis: Younger shoppers shift e-commerce spend during COVID-19 pandemic 

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04/08/2020 Pet adoptions, fostering spike amid coronavirus restrictions 

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04/08/2020 D2C Brands Gain Amid Virus-Fueled Shopping 

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04/08/2020 Coronavirus leads to necessary home renovation, upgrades 

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04/07/2020 State of remote work 2020 

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04/07/2020 What will the restaurant industry look like after coronavirus? 

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04/07/2020 What do department stores do now? 

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04/07/2020 Survey Shows Travelers Satisfied With Industry Response to Outbreak 

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04/07/2020 Study: 70% worry about safety of reading print products during COVID-19 crisis 

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04/07/2020 Most brands aren't ready to win in e-commerce, report says 

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04/06/2020 FREE to RAB members - New webinars are available this week! 

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04/06/2020 Radio. It's On! campaign update 

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04/06/2020 RAB's GoCart is a powerful tool that can help during these unusual times 

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04/06/2020 Can you believe it? People are talking again – on their phones! 

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04/06/2020 Dairy farmers forced to dump milk because of coronavirus-related closures 

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04/06/2020 What the coronavirus means for DTC brands 

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04/03/2020 Tracking grocers' response to the coronavirus 

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04/03/2020 Men's grooming: Opportunities grow even as shave sales decline 

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04/03/2020 At a Time of Social Distancing, U.S. Families Turn to Activity-Based Toys, Books, and Art Supplies for the Home, According to NPD 

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04/03/2020 Many Millennials Believe Brands Should Step Up Communication During Pandemic 

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04/03/2020 Auto dealers face digitally empowered customers 

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04/03/2020 Americans are still moving — with hand sanitizer, gloves, and thermometers 

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04/02/2020 As Easter approaches, candy and chocolate shops make sweet strides amid coronavirus crisis 

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04/02/2020 DHS designates home building as essential 

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04/02/2020 Tough times ahead for craft brewers, say experts 

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04/02/2020 Fed: U.S. unemployment rate could top 30% in Q2 2020 

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04/02/2020 Community radio fights to stay live (and weird) despite coronavirus 

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04/02/2020 Report: Auto sales T-boned by COVID-19 restrictions 

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04/01/2020 Radio: The last bastion of legacy media strength 

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04/01/2020 One Key Strategy for Life After Coronavirus 

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04/01/2020 Jefferies survey looks at OTC shopper behavior amid pandemic 

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04/01/2020 Consumers are jaded over retailer COVID-19 messages, study shows 

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04/01/2020 Pending home sales were on the right track 

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04/01/2020 Survey: Majority of Americans have cut their spending because of coronavirus concerns 

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03/31/2020 Huge Spike In Liquor Store Sales, As Americans Are 'Drunking'-in-Place 

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03/31/2020 Here is what is considered an essential business 

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03/31/2020 Data from 68,000 fitness trackers show Americans are moving less and sleeping more under quarantine 

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03/31/2020 Analysis: Retail Starting Down a New Path with COVID-19 

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03/31/2020 Nearly one third of U.S. households shopped for groceries online in the past month, report says 

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03/31/2020 Healthy Home Living Needs Drive Appliance Sales Gains Early in COVID-19 Crisis 

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03/30/2020 Positioning Radio for Business Unusual 

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03/30/2020 New Radio. It's On! Tools 

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03/30/2020 More Business Unusual Webinars added 

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03/30/2020 Demand for Alcohol Strong Amid COVID-19 Outbreak 

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03/30/2020 Survey reveals demographic differences in consumer response to COVID-19 

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03/30/2020 New research shows Connected TV landscape is shifting away from paid subscriptions 

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03/27/2020 Diamond Customers now need Modern Designs that are not Gender-Specific 

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03/27/2020 'Lead with soul': Tobaccowala's 5 ways to go beyond the virus 

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03/27/2020 Drive-in theaters are having their moment again, pending new restrictions 

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03/27/2020 Frozen Foods See a Resurgence, Attract New Fans 

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03/27/2020 Placer.ai: Supermarkets see ‘enormous’ year-over-year store traffic jump 

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03/27/2020 Auto Shopping Falls To Lowest Level In 6 Years 

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03/26/2020 FMI: Supermarkets facing a demand issue, not a supply issue 

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03/26/2020 Hasbro shares soar as CEO cites ‘great demand’ for toys, notes China supply chain coming back 

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03/26/2020 Communicating during the coronavirus crisis—experts suggest looking to the future 

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03/26/2020 Smartphone shipments fell record 38% last month 

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03/26/2020 Phoning it in: COVID-19 drives consumers back to speaking on phones 

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03/26/2020 Study: COVID-19 has big impact on buyer decisions 

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03/25/2020 CSA Exclusive: COVID-19 reveals fulfillment, workforce, store challenges 

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03/25/2020 Survey: How COVID-19 has changed shopper behavior 

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03/25/2020 Dealers share COVID-19 experience 

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03/25/2020 Food manufacturing will stay healthy during coronavirus, trade groups say 

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03/25/2020 Communicating during the coronavirus crisis—experts suggest looking to the future 

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03/25/2020 Auto shopping drops 25% first half of March 

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03/24/2020 The rush away from restaurants continues 

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03/24/2020 US interest in guns and home fitness gear surges during pandemic 

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03/24/2020 Millennials in coronavirus lockdown flee big cities for hometowns 

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03/24/2020 February is a good month for existing-home sales 

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03/24/2020 Coronavirus is the latest challenge to face dairy industry 

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03/24/2020 Consumers already grading how brands respond to crisis 

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03/23/2020 Consumers spend average of nearly $180 on coronavirus-related shopping trips 

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03/23/2020 E-commerce also pulls back amid pandemic precautions 

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03/23/2020 The State of Gaming Has Changed as Gamers Age 

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03/23/2020 America's gas stations and convenience stores grapple with an uncertain future 

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03/23/2020 44% of homebuyers and sellers think home prices will fall during next recession 

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03/23/2020 Has pet insurance hit its stride? 

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03/20/2020 At a crucial time for smartphones, many wireless stores are closing 

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03/20/2020 The numbers on value-added services 

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03/20/2020 Survey: 56% of Americans have shared subscription account information 

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03/20/2020 National Restaurant Association expects $225B impact, 5–7M jobs lost from COVID-19 

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03/20/2020 Grocery apps see record downloads as shoppers move online 

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03/20/2020 Millennials and silent generation have similar homebuying preferences 

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03/19/2020 The economy needs marketers' during the coronavirus crisis: Wednesday Wake-Up Call 

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03/19/2020 The high demand for lawyers amid the coronavirus pandemic 

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03/19/2020 What is 'grandmillennial' style? Why young people are embracing granny chic 

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03/19/2020 Retail sales slip in February 

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03/19/2020 Consumers anxious about virus want reassurance from banks: J.D. Power 

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03/19/2020 Janitorial services in stores on the rise with COVID-19 

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03/18/2020 Personal Vehicle Ownership 'Extremely Important' To Consumers 

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03/18/2020 Poll Results: a virus' impact 

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03/18/2020 How the Newest Generation May Buy Housewares 

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03/18/2020 Global meat consumption on the rise, says Packaged Facts 

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03/18/2020 Coronavirus concerns drive huge sales growth for pantry staples 

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03/18/2020 Baby boomer? Gen-X? The design trends each generation wants 

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03/17/2020 Millennials meet their match in organic produce 

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03/17/2020 Here’s what restaurants are doing to stop the spread of coronavirus, from going cashless to expanding delivery to spacing out tables 

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03/17/2020 RadioMax to provide a free mobile app to any station in need of one, during this crisis 

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03/17/2020 Winter tires gain traction & get boost from all-weather segment 

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03/17/2020 Study: Video content matters more than quality 

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03/17/2020 U.S. large tractor sales up; Canada AG sales mostly down 

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03/16/2020 For now at least, the future is in teleconferencing 

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03/16/2020 Nielsen: Coronavirus has CPG shoppers changing their ways 

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03/16/2020 Consumers give themselves permission to indulge 

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03/16/2020 Nearly 80% of manufacturers expect coronavirus will damage their operations 

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03/16/2020 Real Estate Millennial homebuyers are trickling into the market. Where are the rest? 

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03/16/2020 Dance fitness classes are taking over the health space — find out why this workout is so unique 

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03/13/2020 New report looks at social platform performance benchmarks by industry 

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03/13/2020 Retail marks milestone: Storefronts peddling services overtake those selling clothes and other goods 

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03/13/2020 Hotel workspaces evolving with tech, flexibility focus 

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03/13/2020 How Gen Z is changing credit and financial trends 

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03/13/2020 5G smartphone sales are on the rise in the U.S., but accounted for less than 1% of devices in 2019, according to NPD's Mobile Phone Tracking Service 

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03/13/2020 Most Americans rely on their own research to make big decisions, and that often means online searches 

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03/12/2020 Tomorrow's grocery shopper might not be what you expect 

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03/12/2020 What's the one streaming service viewers can't live without? 

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03/12/2020 Are consumers turning away from third-party delivery? 

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03/12/2020 Stat of the week: Decking demand 

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03/12/2020 Study: Retailers lag in leveraging data 

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03/12/2020 FDA regulatory framework for CBD products a long way off 

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03/11/2020 Millennials disappointed in auto industry 

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03/11/2020 Demand for snack items takes off in fast food 

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03/11/2020 Beer wants to be a wellness trend, too 

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03/11/2020 Poll Results: Smart home and safe home 

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03/11/2020 Equipment categories driving rural equipment sales 

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03/11/2020 AI rejected by a growing number of marketers, study says 

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03/10/2020 Instagram is bringing creators closer to the purchase process 

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03/10/2020 Men's activewear sales growth continues to outpace women's in the U.S., reports The NPD Group 

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03/10/2020 2020 is the year of the breakfast wars 

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03/10/2020 Mortgage rates dip to lowest point on record 

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03/10/2020 Another strong month for job gains 

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03/10/2020 Drunk shopping translates into $44.9 billion business in the U.S. 

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