NEW RAB.COM SECTION: BUSINESS ACCELERATED - Helping radio sellers and marketers lead the local market rebound.


In the Radio Sales Today Archive, you'll find timely marketing news, money making promotions, sales tips, and super-hot news about consumer behavior from past issues of RAB's daily email newsletter. On this page, you'll see the most recent articles.

The Radio Sales Today editorial team includes:

Editor: Victor Texcucano
Writer / Producer: Dave Casper, SVP Digital Services
Writer / Producer: Jeff Schmidt, SVP Professional Development


To search for more articles, use the search box on top of the screen.

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Date Headlines View
04/14/2021 Food stamp shoppers: A $70B underserved market 

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04/14/2021 4 ways consumer spending will change once more people are vaccinated 

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04/14/2021 How the pandemic drove retailers to on-demand warehousing 

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04/14/2021 SAP: COVID-19 causes lasting supply chain issues for shoppers 

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04/14/2021 Survey spots hot home projects 

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04/14/2021 Which food sales will slump as restaurant dining reopens 

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04/13/2021 More retailers are offering 'buy now, pay later' options — But are consumers using them? 

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04/13/2021 Brewers Association releases annual Craft Brewing Industry Production Report for 2020 

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04/13/2021 The lucrative possibilities of cocktails on tap 

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04/13/2021 Residential construction employment moves ahead of pre-pandemic levels 

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04/13/2021 C-store retailers predict that summer drive will be near 'normal' levels 

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04/13/2021 49% of Americans view brand activism positively, but just a third think it will drive real change 

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04/12/2021 C-store retailers predict that summer drive will be near 'normal' levels 

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04/12/2021 49% of Americans view brand activism positively, but just a third think it will drive real change 

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04/12/2021 More Data to Show Clients and Prospects Radio's Strength 

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04/12/2021 As you Plan Your Spring Events, Keep GoCart in Mind 

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04/12/2021 Tap Into This Powerful Tool For Prospecting 

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04/12/2021 Residential construction employment moves ahead of pre-pandemic levels 

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04/09/2021 Ready to dress up again, teens turn to online brands Shein and Princess Polly, and thrift stores 

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04/09/2021 Millennials, not Gen Zers, are driving the recent physical and digital collectibles boom 

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04/09/2021 LinkedIn is also developing audio rooms, tapping into the audio social trend 

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04/09/2021 Plant-based food worth $7B in 2020, posting 27% growth 

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04/09/2021 Consumers likely to be value-focused post-pandemic, according to report 

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04/09/2021 Study finds women hold brands accountable for inaccurate portrayals in ads 

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04/08/2021 With more people getting outdoors, here's why trail running shoes are the next big thing 

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04/08/2021 Staycations on the agenda for many Americans this summer 

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04/08/2021 Dealers remain essential to a digital car buying process 

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04/08/2021 The online shopping feature which has grown in importance the most is… 

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04/08/2021 Survey points to Spring Black Friday spending sprees 

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04/08/2021 Retailers adapt to resale-loving shoppers 

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04/07/2021 Study: Consumers will abandon sites after password hassles 

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04/07/2021 Tracking the DIYer through the pandemic 

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04/07/2021 Study: In-store shopping rises amid vaccinations 

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04/07/2021 As EV companies pursue right to sell directly, consumers split on their preferred auto-buying experience 

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04/07/2021 Grocery visits are down year over year — but looks are deceiving 

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04/07/2021 US payment users will surpass 100M this year 

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04/06/2021 5G will help reimagine the financial services workplace 

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04/06/2021 Old golf courses and office buildings are turning into retail warehouses as demand for industrial space keeps climbing 

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04/06/2021 5 essentials customers look for to safely shop in-store 

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04/06/2021 Survey: Online sales keep booming as store shopping picks up 

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04/06/2021 Consumers regain their confidence 

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04/06/2021 Retailers adapt to resale-loving shoppers 

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04/05/2021 It's Only Weeks Away: Radio Works for Restaurants 

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04/05/2021 RAB's Auto Toolkit Has Useful Information on Radio's Most Important Ad Category 

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04/05/2021 Make Prospecting Easier With RAB's Instant Backgrounds 

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04/05/2021 I'm hanging up now: Millennial, Gen Z smartphone usage drop, 65+ adds premium TV time 

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04/05/2021 Consumers regain their confidence 

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04/05/2021 Report details 5 major pandemic-era consumer trends impacting retail 

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04/02/2021 KPMG survey: Retail CEOs feel confident; supply chain risk is biggest concern 

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04/02/2021 Why brands need to do more when marketing to hispanics 

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04/02/2021 Not all food categories have post-pandemic staying power, report reveals 

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04/02/2021 Datassential: More than 10% of U.S. restaurants have closed permanently 

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04/02/2021 Click and collect, an already popular option, finds a new gear 

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04/02/2021 Will vaccines drive shoppers to stores? 

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04/01/2021 U.S. airlines bet on pent-up demand, mass vaccinations in rebuilding summer schedules 

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04/01/2021 28% of Americans listen to a podcast every week 

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04/01/2021 Sales of pet supplies, care boom with no letup in sight 

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04/01/2021 Lumber prices impact needed home repairs 

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04/01/2021 Super Bowl down 6% In total ad revenue to $400.7M 

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04/01/2021 How essential retailers are defending against a 2021 slowdown 

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03/31/2021 COVID-19 buyer habit index quantifies stickiness of new consumer behaviors 

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03/31/2021 One year later: How 254 U.S. small businesses fared COVID-19 

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03/31/2021 Study: Consumers miss shopping in-store; Target No. 1 for in-store experience 

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03/31/2021 NAHB reports larger shift to suburban home buying 

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03/31/2021 Wells Fargo sees permanent consumer behavior shifts from the pandemic 

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03/31/2021 The growing diversity of Black America 

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03/31/2021 The Four Ps of Successful Meetings 

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03/30/2021 Why audio? Clubhouse is next frontier 

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03/30/2021 JCHS Report: Home improvement spending on the rise 

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03/30/2021 Deloitte: Discretionary spending shows positive signs 

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03/30/2021 6 charts illustrate where pent-up demand is strongest (and weakest) in a post-pandemic economy 

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03/30/2021 Meat sales reach record highs in 2020, increasing by 19.2% 

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03/30/2021 Despite lean inventory, auto industry breaks multiple records in Q1 thanks to strong retail demand 

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03/29/2021 Gen Z hit hardest by digital fraud one year after COVID-19, study shows 

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03/29/2021 THIS WEEK: Sales Management That Works — How to Sell in a World That Never Stops Changing 

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03/29/2021 RAB's Next Popular Radio Sales Essentials Course is in May — Register Now! 

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03/29/2021 Looking for New Business? Use RAB's Prospecting Report 

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03/29/2021 Returns: A convenience wasteland? 

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03/29/2021 McKinsey: Vaccination accelerates consumer spending 

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03/26/2021 Average Easter spending expected to be highest on record 

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03/26/2021 Consumers purchasing more meat than ever 

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03/26/2021 Nature boy forever? Consumers forecast to continue outdoorsy trend 

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03/26/2021 Tracking the return to normal: Travel 

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03/26/2021 Traditional supermarkets meet challenge to feed America while under siege from alternative grocers 

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03/26/2021 New Klarna survey finds nearly 80% of shoppers want fitting rooms to reopen this year, while many remain skeptical about product testing 

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03/25/2021 Full-service restaurants push the limits of 'full' and 'service' 

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03/25/2021 Survey: The most popular social media platform for purchases is… 

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03/25/2021 48% of diners think it's cheaper to order directly through a restaurant, study finds 

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03/25/2021 Payment fraud rose in 2020, study finds 

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03/25/2021 Pandemic creates ultimate stress test for retail brands 

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03/25/2021 Majority of Americans changing how they shop due to COVID-19 concerns 

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03/24/2021 A look at traditional realty and online home searches 

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03/24/2021 Pandemic challenges: Auto dealer service departments make best of tough situation, J.D. Power finds 

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03/24/2021 New wave of bars creates buzz without the booze 

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03/24/2021 The majority of U.S. adults have no interest in voice shopping 

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03/24/2021 48% of diners think it's cheaper to order directly through a restaurant, study finds 

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03/24/2021 Housing production weakens in February 

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03/23/2021 J.D. Power releases results of tire survey 

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03/23/2021 State of Retail Survey 2021: How consumers are shopping in the "new normal" 

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03/23/2021 Independent primary care docs more financially stable, but fed up with vaccine exclusion 

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03/23/2021 Survey: COVID-19 drives demand for better customer experience 

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03/23/2021 NPD: Consumer electronics industry promotional volumes declined four points during pandemic 

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03/23/2021 Study: Small businesses sent more emails during pandemic, saw higher CTRs 

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03/22/2021 Study: Pickup gains popularity with online grocery shoppers 

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03/22/2021 Retail picture brightens as America warms to vaccines 

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03/22/2021 Bank branches will be extinct by 2034, fintech study finds 

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03/22/2021 Coming at the End of March : Sales Management That Works — How to Sell in a World That Never Stops Changing 

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03/22/2021 RAB Offers Even More Professional Development Opportunities with Leadership Master Class 

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03/22/2021 Don't Miss These Daily Nuggets of Wisdom in Radio Sales Today! 

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03/19/2021 Angie's List is rebranding as a one-stop shop for home improvement services 

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03/19/2021 Dining out tops list of post-pandemic spending plans 

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03/19/2021 The light: What women want (in a home) 

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03/19/2021 The pandemic turbocharged the housing market, but not for home flippers 

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03/19/2021 Housing starts dive in February 

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03/19/2021 Mastercard: U.S. retail sales up 4.6% in February; Apparel continues to move online 

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03/18/2021 Higher material costs, interest rates lower builder sentiment 

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03/18/2021 Mortgage credit, and the coming purchase storm 

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03/18/2021 Retail sales fall in February amid winter storms; quick rebound expected 

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03/18/2021 First-time buyers comprise 43% of new home market 

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03/18/2021 Labor shortages continue to impact the industry 

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03/18/2021 Study: Consumers willing to share data for low-cost streamers 

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03/17/2021 Health and wellness become top of mind for new-home builders and buyers 

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03/17/2021 Roofing Contractor's State of the Industry Report And Survey 2021 

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03/17/2021 Power lawn & garden equipment sales see boost from surging DIY activity amid COVID-19 pandemic 

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03/17/2021 Small-scale solar growing in multiple states 

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03/17/2021 First-time buyers comprise 43% of new home market 

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03/17/2021 NRF: Signs point to potential record sales growth in 2021 — depending on COVID-19 

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03/16/2021 Remodeling through a pandemic: COVID's effect on home improvement 

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03/16/2021 Mortgage rates continue to rise to 3.05% 

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03/16/2021 Mortgage outlook: What 2021 holds for buyers, builders, and lenders 

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03/16/2021 Jump in construction job openings in January 

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03/16/2021 Construction input prices rise as lumber soars 

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03/16/2021 Survey: Online shoppers will pay more for these features 

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03/15/2021 This Week: Radio Works for Home Improvement 

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03/15/2021 Use Instant Backgrounds to Start Planning for Mother's Day 

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03/15/2021 New Home Improvement-Focused The Pitch Reports Available 

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03/15/2021 Survey: The top priority for online shoppers is… 

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03/15/2021 57% of surveyed homeowners will use stimulus check for home improvement 

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03/15/2021 More people are applying to law schools, and those with top LSAT scores are also increasing 

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