RAB Research Archive

Mattress boom in the cards if millennials don't grow up



Will millennials, those darlings of marketers everywhere, grow up to act like baby boomers? The bedding industry is hoping that the answer is a resounding “no.” A lot is riding on that question. We are talking about millions of additional mattress sales and a major surge in business.

Source: Furniture Today



View or Download: http://www.furnituretoday.com/blogpost/15153-mattress-boom-cards-if-millennials-dont-grow/

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