RAB Research Archive

The parallel search of new and existing home buyers



The home-buying journey begins similarly for all buyers — dreaming about the lifestyle they want to live, getting finances in order, and then figuring out what home features are desired. But what’s most interesting, according to Zillow Group research, is that the idea of purchasing new construction enters the journey about midway through for both existing and new construction buyers.

Source: BUILDER Online



View or Download: https://www.builderonline.com/design/consumer-trends/the-parallel-search-of-new-and-existing-home-buyers?utm_source=newsletter&utm_content=Article&utm_medium=email&utm_campaign=BP_060419&

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